Reputation Management

October 29, 2018
Tim Fitzpatrick

Google launched a feature called Google My Business Posts or Google Posts in June 2017 to help make local business listings a lot stronger and powerful.Google is continuously updating Google My Business to help get businesses in front of customers. With Google Posts, businesses are given extra power to keep their customers informed and connected.In this

How to Use Google My Business Posts to Squash Your Competition

Small Business Marketing

October 22, 2018
Tim Fitzpatrick

Referral marketing is an incredibly effective way to generate leads and new customers, but most small businesses lack a formal process to get referrals predictably and consistently.Here are a few  interesting referral marketing stats that might shock you:92% of consumers trust referrals from people they knowWord of mouth is the primary factor behind 20% to

How to Effectively Use Referral Marketing to Grow Your Business

Small Business Marketing

October 15, 2018
Tim Fitzpatrick

Aside from showcasing your latest products and services to companies within your niche and meeting industry leaders, the most common top priority is to generate leads from trade shows. With the right strategy, small business owners can leverage their trade show exhibits to:Refill their sales funnelBoost salesBring in new clientsBuild an email listWith that said,

How to Generate Leads From Trade Shows & Conferences

Small Business Marketing

October 8, 2018
Tim Fitzpatrick

One of the key ingredients to generate leads from your marketing is to use calls to action in all your digital marketing campaigns (and your offline campaigns too). You must use calls to action to entice, encourage, and nudge people to take the next desired step in doing business with you. Why do you need to

How to Create Great Calls to Action that Actually Generate Leads

Website Design

October 1, 2018
Tim Fitzpatrick

If you can’t consistently generate more leads from your website then you have to re-evaluate your website content along with the purpose and goals of your website. Building a website is never just for fun if you own a business. I think every website has a similar purpose, but the goals for a specific website may

The Key Ingredients to Generate More Leads from Your Website

Small Business Marketing

September 24, 2018
Tim Fitzpatrick

A buyer persona, aka an ideal client profile or avatar, is a 360-degree description of the type of client your company is looking to serve.The first key to creating a solid marketing strategy is to create a buyer persona because your customers are the center of your business. If you don’t know who you are serving

Your Buyer Persona: The First Key to Creating a Solid Marketing Strategy

Website Design

September 17, 2018
Tim Fitzpatrick

As a small business owner myself, I know how frustrating it is to not get enough traffic to your website. Your business website is supposed to generate money by bringing in more customers. If it’s not doing that then there is something WRONG! In this article, I will provide you some tips on how to

How to Drive Traffic to Your Website Easily

Reputation Management

September 10, 2018
Tim Fitzpatrick

Online review sites play a HUGE role in customer purchase decisions in today’s digital landscape. They trigger customers to either buy a product/service or move on to the next business. Online review sites are the new “word-of-mouth” platforms that impact businesses in a GOOD or a really BAD way.Did you know…88% of consumers trust online

Immediately Boost Your Business Using These Review Sites

Online Advertising

September 3, 2018
Tim Fitzpatrick

Are you looking for Facebook advertising tips that ACTUALLY work? It’s your lucky day! Today’s topic is all about Facebook advertising tips that will get you the results you have been looking for.Facebook ads can be very powerful and generate a ton of leads. In 2017, Facebook generated 39.94 billion U.S. dollars in ad revenues. If

Easy Facebook Advertising Tips for Unbelievable Results

Website Design

August 27, 2018
Tim Fitzpatrick

If you use WordPress for your website then there is no doubt you are using at least a few WordPress plugins.WordPress plugins are installable software used to extend and expand the functionality of a WordPress site. They are pre-written codes living in WordPress that make it very easy to add additional functionality to your website.Why

15 Amazing WordPress Plugins to Generate Traffic & Convert Leads