Category Archives for Small Business Marketing

Digital Marketing Trends 2020: Everything You Need to Know

With all the recent advances in digital marketing trends 2020 is set to be a year of innovation, built on the new ground that was broken in 2019. I’ve decided to write about these new trends because

Continue reading

Everything You Need To Know About Marketing Funnels

In the marketing space, everyone seems to be talking about marketing funnels (aka funnels or funnel marketing.) They're not a fad like that awesome mullet I had in the 1980s. They are here to stay and

Continue reading

Your Online Presence Needs These Essential Elements

If you want your small business to succeed over the long term, then you need to have a robust online presence.Everyone is online!According to Internet World Stats, internet users across the globe have

Continue reading

You Need These Offline Marketing Tactics to Grow Your Small Business

Most talk today about marketing tends to focus on digital and online marketing, but offline marketing tactics are still incredibly effective. Offline marketing may not be sexy or cool, but it works.Don't

Continue reading

The Only Secret You Should Know to Increase Revenue

Now that you have started your small business, it's time to figure out ways to not only keep it alive but to thrive. What's next? Increase revenue. Increasing your sales from zero to hero is easier said

Continue reading

How to Increase Your Brand Awareness

Your brand is what makes your business unique. If your prospects don’t know or don’t trust your brand, how can you attract customers and increase sales?To increase your brand awareness and help your

Continue reading

How to Create an Effective Tagline

What is the best way to grab people's attention in a snap? Create a tagline.You know that catchy, short description that summarizes the overall benefit of your company - it's called a tagline.A tagline

Continue reading

Why Your Marketing Strategy Needs Client Interviews

One crucial element of an effective marketing strategy is client interviews. Whether you own a law firm or a construction company, you need to interview clients to understand their problems fully so you

Continue reading

How to Create an Effective Company Logo

What's the first impression most customers have of your business? Your company logo! That's why we're going to discuss how to create a company logo in this article. A company logo design is one of the

Continue reading

Secrets Revealed On How to Define Your Target Market

When clients ask me about the first step in starting a business, I always say start with strategy first. One of the main elements of a great marketing strategy is to define your target market or your niche.Norman

Continue reading
1 2 3 5