Increase Profitability With These 3 Amazing Employee Engagement Tips

June

20

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It's pretty clear that great employee engagement is a key component of successful and profitable businesses. These employee engagement tips will help you increase profitability for your business today.

Why should you care about employee engagement?

Engaged employees usually stand out because of the discretionary effort they consistently show in the roles they are given. They are the ones who will go the extra mile and work with a passion while also establishing a profound connection with the company.

Having engaged employees in your business is an assurance that innovation will thrive and your business will grow.

The downsides of having disengaged employees

Let's look at engaged employess versus ones who are actively disengaged. Disengaged employees, whether they mean to or not, damage the reputation of your company.

In addition to being unhappy at work, they usually act out their unhappiness while also monopolizing their manager’s time and driving away customers.

While engaged employees are innovating, creating new customers and solving problems, the actively disengaged ones are doing the exact opposite and undermining the positive efforts of others.

Disengaged employees are a potentially untapped resource that offers the largest opportunity for your business to improve profitability and performance.

They are typically not difficult to spot because they are overly concerned about lunch or their next break or any other way of trying to escape work…they have “checked out.”

Most disengaged employees aren’t overtly disruptive or hostile. They do just enough to meet their job requirements and usually nothing more. Sleepwalking throughout the day is their norm.

They look uninspired and unmotivated, having little to no concern when it comes to customers, profitability, productivity, safety or quality.

It's time to focus on employee engagement

When an organization decides to increase employee engagement, it can be an incredibly effective strategy to increase performance, productivity and long-term growth for the company.

Great leaders and managers know the people they have working for them...who they are, their strengths, their weaknesses, and their goals. How you interact with your employees directly influences their engagement at the workplace.

I want you to start seeing the benefits of employee engagement...

Check out these 3 practical employee engagement tips to start building an engaged workforce now. 


Tip #1: Choose & implement the RIGHT employee engagement survey

Oftentimes, a company will ask its employees to voice their opinions regarding issues and challenges at work. When employees do that, they expect action to follow.

Some businesses make the mistake of not acting on the information they’ve gathered.

Whenever you decide to survey your employees, consider making the data relevant, specific and actionable at a team or organizational level. Data taken should be proven for the purposes of influencing key performance metrics.

Check out this article by David Chaudron for additional resources, 9 Dos and Don’ts of Employee Engagement Surveys


Tip #2: Focus on engagement at the organizational and local levels

When company leaders set the tone from the top, then real change can be felt all the way down to the local work-group level.

Companies benefit most when leaders weave engagement initiatives to both the employees and their managers. They both need to feel empowered when it comes to making significant changes and differences in the workplace environment.

For balance to be achieved in the workplace, leaders and managers should work hand in hand with employees to identify any barriers they may be experiencing to create positive change.

Your employees are familiar with your company’s systems, processes, customers, and products, which enables them to contribute strong ideas about how to deliver business innovation, improved performance and a better workplace experience.


Tip #3: Select the RIGHT managers

Your managers can make or break your company and they play a vital role in the level of employee engagement. Your managers should possess many of these qualities:

  • A Positive Attitude
  • Focus (a lack of focus and prioritization will hurt)
  • Honesty
  • Excellent Communication Skills
  • Integrity
  • Transparency
  • Accountability
  • Strong Coaching Capability

The best managers understand they will only succeed if their team succeeds as well. You won’t find a successful manager with an underperforming team, it’s simply not possible.

Whether you are promoting individuals from within or you are hiring from outside, consider the unique talents they may have and screen them for the capabilities above. If a manager is not engaged and committed to your company it will be very difficult for the employees below them to be engaged.

Improved employee engagement has the power to transform your business.   If you need help or assistance, don't hesitate in reaching out...that's what we are here for.

Are you looking for more? Check out these amazing employee engagement tactics being used by some of the best companies.

Did you find this helpful? Feel free to comment below and share.

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About the author, Tim Fitzpatrick

You're a growth-minded MSP or B2B tech company owner who's great at what you do, and your clients get real results. But customer acquisition remains your biggest challenge. You're stuck in what we call The Marketing Maze: a frustrating cycle of disconnected tactics, wasted spend, and false starts. You've hired agencies, run ads, done everything you're supposed to do, and none of it has reliably solved the problem. The worst part isn't the wasted money. It's the doubt. You start wondering if you're the problem. You're not.

We believe being great at what you do should be enough to grow a business. It's not right that it isn't. Excellence deserves to win, and with the right system, it can. At Rialto Marketing, we come at growth differently. Tim Fitzpatrick built and scaled a distribution company 60% year over year before selling it. He sees growth through a revenue lens first and a marketing lens second, because he's lived what it takes to grow a business, not just studied it.

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